Car blogs

The new Saab 9-5 has hit the dealership forecourts and now the car maker is backing up the launch with an extensive media blitz to raise awareness in the new model. The multi-million pound national campaign will highlight the company’s Swedish heritage and provides a platform to re-establish the brand in the premium car sector. [...]

Tags: Saab, 9-5, advertising, premium saloon

---

Saab launch huge advertising campaign for new Saab 9-5 saloon was originally published by Contract Hire And Leasing. Read the full story by clicking here.