Filed under: Car BuyingCamry and Civic lead comeback of Toyota, Honda
When 2011 ticked over to become 2012, something changed with the dynamic that had been in place nearly all of last year. We had become so used to the domestics seeing increased sales month after month while Toyota and Honda struggled to keep their heads above water while fixing disaster-related production issues. No more.
January saw both Toyota and Honda report strong positive sales figures (up 9.00 and 9.25 percent, respectively). That's good enough to out-trend Ford (up 8.29 percent) and General Motors (down 6.11 percent), the latter of which saw its new year kick off with a decline after finishing 2011 with 11 out of 12 monthly sales gains. Conversely, Honda kicked off its new year right after posting eight straight months of sales declines to end 2011.
The Chrysler Group was King of the Hill in January, posting a 44.26-percent increase in sales.
Both Toyota and Honda should especially be pleased with how their traditional top sellers performed. The redesigned 2012 Toyota Camry entered the market without skipping a beat and posted a 55.9-percent increase on 28,295 units sold. Likewise, the Honda Civic, which received a harshly criticized redesign in 2011, bounced back in January with a 49.5-percent increase on sales of 21,883 units. It replaces the aging Accord at the top of Honda's sales heap, which remained flat in January with just 13,659 units sold.
What about Chrysler? Shockingly, the Chrysler Group was King of the Hill in January, posting a 44.26-percent increase in sales compared to 2011, led by an indomitable Chrysler brand that reported an 81.39-percent increase in sales on the back of strong performances by its 200 and 300 sedans. Ram (41.86 percent), Jeep (37.40 percent) and Dodge (29.37 percent) all reported strong sales, as well.
Additional mentions should be made for Mazda (up 68.19 percent) and Volkswagen (up 47.87 percent). Mazda enjoyed a 532.6-percent in Mazda2 sales to 3,032 units, as well as a 118-percent increase in Mazda6 sales to 4,929 units. Meanwhile, the Volkswagen Passat went from selling just 108 units last year to moving 6,318 last month.
Check out the rest of last month's sales numbers in the table below.
Brand/Company
Vol. %
Jan 2012
Jan 2011
DSR* %
Jan 2012
Jan 2011
Chrysler
81.39
17,604
9,705
81.39
734
404
Mazda
68.19
23,996
14,267
68.19
1,000
594
Volkswagen
47.87
27,209
18,401
47.87
1,134
767
Bentley
43.90
118
82
43.90
5
3
Ram
41.86
18,470
13,020
41.86
770
543
Land Rover
41.13
3,205
2,271
41.13
134
95
Smart
38.55
496
358
38.55
21
15
Jeep
37.40
31,710
23,079
37.40
1,321
962
Dodge
29.37
31,454
24,314
29.37
1,311
1,013
Kia
27.81
35,517
27,789
27.81
1,480
1,158
Mercedes-Benz
22.91
21,230
17,273
22.91
885
720
Mini
21.19
3,334
Tags: auto sales, automotive sales, by the numbers, featured, january 2012 auto sales, monthly auto sales
January 2012 - Hangover Edition was originally published by Autoblog. Read the full story by clicking here.